Itself from the international packaging industry in its quest to Himfr Reproted future

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Srini panelists Dharmaji ad “Future Advanced Mobile Technology in Japan”: tech 2010 in Tokyo

Advanced technology in future mobile Japan29. October 13:20 until 02:10 (2010) Panelists: David Collier | President and CEO | Pikkle KKSrini Dharmaji | Founder, Chairman and CEO | GoldSpot MediaAkiyuki UI | Senior Manager | Marketing Division | McDonald’s (Japan) Ltd. twice COO, JV, Shinozaki ModeratorIsao |, Director of Sales Director of Public Relations | D2 Communications Inc.Die appearance of the wise is about the changes in mobile phone market in Japan, developed a specific paradigm bringen.Unter Japan such circumstances, In this session entitled “Link with technologies such as e-money, cash and GPS data” and “social-media network, social games debit item”, which develop along the Japan-specific paradigms. Focus prominent Japanese companies will face new probe of the shape of things to come this, we want beteiligen.Parallel latest mobile advertising technology is used abroad, rich media campaigns and the need for phone systems campaign, use of multi-platform broadcast advertisements targeted to make it look the next generation. We debate and the development of LTE-generation Japanese market in terms of opportunities for synergy with advanced technologies from Ausland.Wir www.GoldSpotMedia.com

The international packaging industry journey into the future of Himfr Reproted
Articles by Chi

​​Orietta international packaging industry meets the trends of tomorrow. Much remains to the next Interpack 2011

Three main tasks are done -. As is clear from the interpack 2008 – which will go on, lets go fight against counterfeiting and piracy, the continued development of its packaging “smart” use of nano technology.

product brand piracy have come to be the most severe forms of financial crime. They deal with politicians and companies with big problems, because they have developed the industry’s global network of professional building. Experts estimate that about 10% of world trade is affected. The damage is up to € 200 billion a year – and it costs

variety of counterfeit goods, ranging from the original quality parts at lower prices, without the producers ‘expensive’ criminal counterfeit goods label. Poor quality, but is distributed in packaging “real” looking. If not then some – such as a critical safety or aircraft component – it will only be a matter of time due to injuries. How dangerous are counterfeit drugs – many of consumables and equipment. .. By counterfeit products are a growing threat to the lives of consumers

Health protection product brand, and therefore, consumer protection

The immediate effect of replacing the original of counterfeit goods is a loss of revenue and profit: not only the fight against piracy of patent rights lawsuit legal offenses is expensive, but the product trademark piracy is also a decline in prices at the end of the day. Prices of original goods are under tremendous pressure because of significantly lower prices of products .. Copies to come and when buyers pass a bad experience with the products of the brand so it’s original negative effect on the loss of image does the medium with a loss of market share in -. And therefore the conversion addition, there are issues of product liability, if the original producer is forced to prove, once that damage caused by one copy of their product instead.

fight fraud

More and more institutions, organizations, causes, companies have taken the fight against counterfeiting and piracy on a global level.

VDMA, the German Machinery Plant Manufacturers’ Association, for example, have the “Pro Original” campaign in 2007. The main goal is to raise awareness about the value of the original technology. “Select Original – Choose Success” is the motto for .. “Original” represents a quality experience, innovation, efficiency and security

COPACO Group flies its flag: the packaging INNOVATIONPARC in interpack 2008, presentation copy proof packaging solutions entitled “Innovation against. -.. imitation concepts and solutions “, in cooperation with VDMA and action Plagiarius presented useful information to protect the supply chain of piracy copy cat

In this Copaco solutions focused effort, to address supply chain: -.. From the manufacturer to the consumer than to the classical security features in pressure, concepts for traceability of products handles

regardless of manufacturers, this group provides counseling state-of-art technology based on the pooled expertise of its member companies in-house developments. These include the Karl Knauer 3.0 NFC system, Web-based process for global product authenticity for retailers and consumers. Last integration is a wireless technology provides a comprehensive solution for managing the trail track inventory throughout the supply chain, including. POS

Other options relative security concepts proposed new procedures such as cold foil transfer, anti-counterfeiting in the pressure line can be increased only through packaging design many exciting developments in this field through packaging interpack 2011 is expected

sage: .. Future technology pulls all plugs

According to estimates the U.S. market research firm IDTechEx, the global market for organic electronics will grow from approximately U.S. $ 1.2 billion. U.S. $ 48.2 billion in nine years. Despite the technology and its integration has large-scale processes is not yet in their full maturity, research in progress. These developments also urges the importance of “smart packaging”

basic material for organic electronics are conducting polymers -. printability and even thinner, lighter, more flexible and less expensive silicon chips. Printed RFID tags, flexible displays, rollable solar cells, disposable diagnostic devices, small gadgets, “smart” labels, OLED lighting on the packaging, surfaces publication or as wallpaper: Protect track and trace, product and brand, marketing Comfort decisive progress can be expected

tomorrow intelligent packaging, new functions to fulfill in addition to traditional -. such as changing the color of the labels, with expired shelf life or packaging units that can warn of salmonella through the detector.

“We are working hard on material and process printing that cause us to be electronically based standardized intelligence routines print,” says Martin Klaus, spokesman for the group COPACO project “Protection product and packaging wise.”

Nanotechnology rise

Another trend is the use of nanotechnology in packaging. He is considered one of the key technologies of the 21st century will have an impact on many areas in the coming years, including packaging of everyday products.

In recent years, nanotechnology and extraordinary success in the study. Solutions detainees intensively. Consumers demand increasing transparency level advertising claims. Improved information to facilitate the use of products, packaging -. kind of service that customers value for each concept “smart packaging” is

and again plays the key word “fake” a role here: Packing Smart Copy will simply be too expensive for the copy cats, even if they have the technical ability to do that goes for nanomaterials and coatings, as well as for printed organic devices ..

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